Our Halloween Beauty Pageant is here. Read on and sign up for this enchanted Halloween time beauty pageant.
Pageant Date: Saturday October 10, 2026
Last Day To Enter: Friday September 25, 2026
Last Day To Upload Photos: Wednesday September 30, 2026
Check-In Time: 12:30pm - 1:30pm
Friends & Family Arrive Time: 1:30pm
Pageant Start Time: 2:00pm
Pageant Lasts Approx 3 Hours
Provo Hotel & Conference Center
Address: 101 W 100 N,
Provo, UT 84601
Contestants are grouped by age to ensure fair competition among peers. The age divisions for the pageant are as follows:
0-12 months, 13-23 months, 2-3 years, 4-5 years, 6-7 years, 8-9 years, 10-11 years, 12-13 years, and 14-17 years.
*We may adjust these divisions as needed based on the number of participants to maintain fairness.
All contestants are scored on the same 4 categories:
Smile (25%)
Personality (25%)
Stage Walk/Demeanor (25%)
Outfits (25%)
Each pageant consists of 2 required stage competitions: Theme Wear and Formal Wear.
But besides those portions, we also have EXTRA areas of competition, called “Optionals”. There are 2 types of Optionals: Photo and Stage.
Photo Optionals are extra categories that have you submit photos for competition before the pageant. Most Photo optionals have a theme/guideline to follow. You can take these photos with your phone or even have a professional do them, it’s up to you. Be sure to read the theme/guideline for each optional, so you know the best kind of photos to submit. The winners of photo optionals will appear in our full color magazine pageant program and receive an additional reward.
*After signing up for the pageant, you will have an opportunity to submit photos for any Photo Optionals you’ve entered.
Stage Optionals are extra categories that contestants are scored on, during their on-stage Theme Wear and Formal Wear performances. Stage Optional winners will receive an additional award.
* Does not include directors choice, new and limited time optionals


Theme: Hello, Fall
Think pumpkin patches, colorful leaves, cozy sweaters, hayrides, apple orchards, corn mazes, Halloween fun, magical princess moments, and everything that makes autumn unforgettable.
Submit a collection of themed photos showing your contestant celebrating all the fun, beauty, and magic of fall. Costumes are welcome, but not required. (Please note: Makeup is not allowed in photos.)
2 lucky contestants will be featured on the cover or back cover of all our program books on pageant day!
Submit 5 Photos For This Optional
Winners will appear on the front or back cover of the pageant program
Theme: Pumpkin Princess
Capture everything we love about fall in one unforgettable photo!
Whether it's pumpkins, colorful leaves, a cozy autumn outfit, a magical princess look, or a fun Halloween setup, this optional celebrates creativity and everything that makes Pumpkin Princess so special.
Props, backgrounds, accessories, and creative setups are encouraged—just make sure your photo captures the magic of the season!
What we look for:
Submit 1 Photo For This Optional
Theme: Halloween Costumes
It's time to dress up!
Whether your contestant is a princess, fairy, pumpkin, animal, superhero, or any fun Halloween character, we want to see the cutest costume you can imagine.
Creative props, festive backgrounds, and playful expressions are encouraged!
What we look for:
Submit 1 Photo For This Optional
Centerfold submissions should be a full body portrait of the contestant wearing either a Halloween-themed outfit, fall-inspired attire, or a formal dress.
There are no additional requirements—this optional is all about presenting a clean, confident, full-length image.
Winners will appear in the centerfold of the pageant program.
Submit 1 Photo For This Optional
This award is for the contestant whose photo has the strongest overall look.
Photos may be professional or casual but should be clear, bright, and flattering.
What we love to see:
Submit 1 Photo For This Optional
This award highlights the contestant whose eyes stand out most in their photo.
What we love to see:
Submit 1 Photo For This Optional
This award is for the contestant with the happiest, most natural smile.
What we love to see:
Submit 1 Photo For This Optional
This award is for the contestant who looks her best in a polished, elegant photo.
Parents should submit a photo of their contestant wearing a formal dress. This may be a pageant gown, holiday dress, flower girl dress, or any outfit that creates a beautiful, dressed-up look. The dress does not need to be the same one worn at the pageant.
What we love to see:
Submit 1 Photo For This Optional
Theme: A Story in One Photo
Every great picture tells a story!
Create a photo that captures a magical autumn adventure, a Halloween memory, or a fun fall moment. Whether it's baking treats, picking pumpkins, trick-or-treating, exploring a corn maze, reading a spooky story, or creating your own imaginative scene, let your photo tell the story.
What we look for:
Submit 1 Photo For This Optional
Theme: The Beauty of Fall
Celebrate everything that makes autumn magical!
Capture your contestant surrounded by the warm colors and cozy charm of the season. Think colorful leaves, pumpkins, apple orchards, cozy blankets, lanterns, rustic barns, golden sunsets, warm drinks, or anything that creates a beautiful autumn atmosphere.
What we look for:
Submit 1 Photo For This Optional
*After signup, you will be given instructions to upload your photos. Photos for this pageant are due by September 30th

The contestant with the best outfit in each age group during the Theme Wear portion of the pageant will win this award.
Contestants should wear an outfit inspired by the Pumpkin Princess theme. This may include pumpkins, Halloween characters, fall fashion, costumes, spooky-cute details, or creative seasonal styling.
Judges will look for:
• • A contestant who looks comfortable and excited
The contestant with the best outfit in each age group during the Formal Wear portion of the pageant will win this award.
Contestants should present a clean, polished, and age-appropriate formal look that allows their all-natural beauty to shine.
Judges will look for:
The contestant who showcases the Cutest Stage Personality in each age group will win this award.
This optional celebrates contestants who let their unique personalities shine while they are on stage. Contestants may smile, wave, pose, interact naturally, or simply enjoy their special moment in the spotlight.
Judges will look for:
The contestant with the Best Hair in each age group will win this award.
This optional recognizes a clean, age-appropriate hairstyle that complements the contestant’s outfit and overall pageant look.
Judges will look for:
The contestant with the Best Smile in each age group will win this award.
This optional celebrates contestants who share a natural, joyful smile while enjoying their time on stage.
Judges will look for:
• • A joyful stage presence
The Director’s Choice Award is personally selected by the pageant director.
This award is presented to a contestant who truly stands out through her attitude, effort, kindness, and heart throughout the pageant experience.
Director’s Choice is not based on outfits, appearance, or pageant scores. Instead, it celebrates the little moments that make a big impact—whether that is encouraging another contestant, showing kindness, overcoming nervousness, demonstrating personal growth, or simply bringing a wonderful attitude to pageant day.
The contestant with the most charming pageant wave in each age group will win this award.
A pageant wave is one of the sweetest ways contestants can show confidence and personality while on stage. Whether it's a classic princess wave or a unique wave that fits her style, this optional celebrates contestants who greet the audience with warmth and confidence.
Judges will look for:
The contestant who best connects with the audience and lights up the stage in each age group will win this award.
This optional celebrates contestants who naturally capture attention with their confidence, enthusiasm, and joyful presence. Whether through a bright smile, a friendly wave, or simply enjoying every moment on stage, Crowd Charmer is all about making a memorable impression.
Judges will look for:
Can a contestant win multiple optionals? Yes, you have a chance to win every optional you enter. No matter how many other optionals you may or may not have won.

Ultimate Grand Supreme
Contestant with the Highest Overall score (0-5 Years Old) will be awarded this Title.

Ultimate Grand Supreme
Contestant with the Highest Overall score (6-17 Years Old) will be awarded this Title.

Age Division Titles
In each age division we will crown a Division Supreme, A Division Queen and A Division Princess. Girls who do not win one of these titles will be awarded our Runner Up Title and will still receive a Tiara and Prize!

Photo Optionals Titles
For this pageant, there are 9 Photo Optional Titles that can be won, 16 awards will be given out for Photo Optionals.

Stage Optionals Titles
In each age division we will crown 1 Optional Winner, per optional. That’s 5 Optional Winners per age division!

Peoples Choice
Gather your friends and family together and help push your contestant to the top of the voting charts and claim the "Peoples Choice" award
Every contestant receives a tiara, sash, trophy and prize awarded to them on stage!

Theme: Halloween Costumes
Colors for this outfit: Any colors
Type of outfit: This can be any type of Halloween Costume.
(note: no bare midriffs and makeup is only allowed if it is costume related)

Theme: Formal Wear
Colors for this outfit: Orange, Black, Purple, Green, White or any combo of these Halloween colors.
Type of outfit: Formal wear is a dress that you would wear to church, an event or to dress up.
*No cupcakes dresses or tutus are allowed for formal wear.

Includes
Entry Fee
2 Event Tickets
No Optional Categories

Includes
Entry Fee
2 Event Tickets
3 Optionals Of Your Choice

Includes
Entry Fee
2 Event Tickets
5 Optionals Of Your Choice

Includes
Entry Fee
2 Event Tickets
All Optionals Included

This is a full color, large booklet with photos and information for each contestant that will be in the pageant on pageant day. These make amazing keepsakes and souvenirs. They usually sell out on pageant day so pre-order yours!

You will get one complimentary ticket for the contestant you register and an additional ticket for a parent upon registration. For extra tickets for other family members, you can buy them during online registration or at the pageant on the day of the event.
*Every Individual Must Possess a Ticket*
Upon registering for the pageant, you will receive an email containing links to our Welcome Guide and Photo Upload forms. The Welcome Guide provides detailed instructions on what to expect on the pageant day, including attire, examples from past pageants, and tips for practicing at home to ensure you are ready to walk the stage. Feel free to reach out to us via email with any questions leading up to the event. We are thrilled to welcome you and create wonderful memories with you and your contestant!